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Our Services
Putting data at the heart of every business decision
Only pay if your test wins
From optimising digital media spend to improving onsite conversions, Mezzo Labs services help you get more out of digital analytics and more out of digital performance.
Strategy & Governance
Data Strategy & Roadmap
Create your vision, agree your strategy and define your roadmap for getting to a data-driven utopia
KPI Definition & Data Requirements
Agree KPIs that measure progress towards goals. Define the data needed for decision-making
Data Architecture & Governance
Design the architecture that will support your decision-making and data driven customer experience
Analytics & CDP Implementation
Set up (and support) Google Analytics or Adobe Analytics, tag management systems and CDPs
Marketing Automation
Set up marketing automation platforms and create experiences that engage, retain and drive loyalty amongst your customers
Campaign Analytics & Attribution
Track, monitor and measure campaign activity, from email, SEO and social, to affiliates and paid media
Implementation & Automation
We futureproof our clients' data. We provide best-in-class services to manage everything, from your tagging, to the development and management of your first party data.
For more information, tune in to our webinar below on Marketing Automation
Insights & Activation
Insights & Content Scoring
Discover the truth about how visitors interact with your digital real estate - owned, earned and paid
Segmentation & Activation
Turn data into customer-winning experiences that engage and delight your audiences
Optimisation & Decisioning
A/B test your hypotheses to improve conversion across your properties. Build models that predict your future performance
Supported Technology
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