Getting Ahead in Web Analytics event

 

The Single Customer View

26 Nov 2014, Posted by Adrian Kingwell in Past Event

This is the 6th in our Getting Ahead in Web Analytics series – The Single Customer View.  A 90-minute look at how to build a single view of the customer. Presentations Jamie Brighton – Personalization Spectrum Andy Walker – Creating Order from Chaos – Integrating…

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Disruptive Technology in Web Analytics

24 Sep 2014, Posted by Adrian Kingwell in Past Event

This is the 5th in our Getting Ahead in Web Analytics series – Disruptive Technology in Web Analytics. A 90-minute look at how analytics is disrupting (in a good way) how we do marketing. Presentations Is personal shopping personal enough yet? – Simon Bloom   Insurance,…

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Future of Web Analytics

12 Jun 2014, Posted by Adrian Kingwell in Past Event

The 4th in the GAWA series saw presentations from great speakers on how analytics would look in the future. From cloud-based segmentation from Tealium and a lesson in analysis from SAS, to how analytics is changing the world of sport. Presentations Jay Calavas – Build…

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The Web Analytics Landscape

26 Feb 2014, Posted by Adrian Kingwell in Past Event

This was the 3rd Getting Ahead in Web Analytics event. A two-hour look at the web analytics landscape from 30,000 ft – for anyone who needs to know more about digital analytics. Four experts from Mezzo Labs told all you need to know about the…

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