Preference Management Masterclass
Time & Location
About the Event
About this event:
Legal regulations should not be considered a constraint, but rather an opportunity to establish a consent and preference management strategy that will allow you to boost your marketing performance.
In this webinar, you will learn:
- What is a consent and preference management center
- Why you should use one
- How to get started and Mezzo Labs approach
- Kat Elliott, Strategic Technical Consultant, Mezzo Labs. More than 10 years' experience helping companies get up and running with both simple and complex marketing automation processes.
- Gareth Nicholls, Technical Analyst, Mezzo Labs. 3 years experience working with cookies and consent preferences.